Seda Named VP and Branch Manager of Harmony Bank, Jackson

Bernadette S. Seda, Jackson, N.J., has been named vice president and branch manager of Harmony Bank, Jackson. Her duties include overseeing the daily operations and staff of the Jackson branch, and developing business and community relations.

Seda said, “I am very excited to be a part of Harmony Bank, especially because I am working in the Jackson community where I have lived for 8 years.”

Prior to joining Harmony Bank, Seda was the vice president and branch manager of The Bank, formerly First Washington State Bank, Jackson, for seven years during which she exceeded the business development goals of the bank.

Seda, a graduate of Lakewood High School, attended Ocean County College, Toms River. She is a licensed real estate agent and held a license in life and health. She holds memberships in such Jackson organizations as the Kiwanis, the Chamber of Commerce, and the Rotary.  She is also a member of the Lakewood Chamber of Commerce.


Harmony Bank, 2120 West County Line Road, Jackson, was founded in 2006 to provide the Lakewood and Jackson communities the same services offered by the national banking giants, but with more of the attentive, local and personal attention that comes from being a community bank. In 2010, Harmony opened a branch office at 500 River Avenue, Route 9, Lakewood. The Trustees of Harmony Bank, second and third generation residents, are community leaders who are knowledgeable about business, industry, and banking.

About Press Releases by Fran

Frances Kirschner, owner of Frantasy Enterprises, LLC, a public relations firm in Lakewood, N.J. Frances Kirschner entered the field of public relations in 1976 when she began writing press releases for teachers and programs in the Lakewood schools. Later she wrote and coordinated all the publicity for the district. Ms. Kirschner also wrote for the Superintendent of Schools and published a bimonthly newsletter for the Board of Education until 1999. In addition, she created and marketed Frantasy Workshop, a company that created and sold social expressions, the children's book Nosey Notes, and audio cooking cassettes. Her materials were sold across the United States from 1979 - 1999. From 1993 to 2001, Ms. Kirschner was the editor of Pro Bono, a classical newsletter for Latin and Greek high school teachers and college professors. Besides her expertise in writing press releases for clients in many industries, Ms. Kirschner is experienced in proofreading, copyediting, and writing newsletters. She copyedited and proofread Visions, a magazine for the product development industry. Ms. Kirschner wrote the quarterly newsletter of the Lakewood UEZ for seven years and was also a proofreader for the magazine HR Innovator. Frances Kirschner holds a B.A. in Classical Latin and English; and two masters' degrees, one in Human Development and another in Administration and Supervision. Ms. Kirschner is also a certified trainer in the 4-MAT System, Teaching Model.
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